Illustrates the importance of good housekeeping and heat reflectant value of white paint. Photographed during the atomic blast at the Nevada proving grounds.
Ken Smith sez: Getting the National Paint, Varnish and Lacquer Association to co-sponsor this production probably scored points with the anti-government-spending Republican administration of 1954, and it certainly created a surreal civil defense film to puzzle future generations. In an attempt to demonstrate "atomic heat's effects on American homes," miniature houses are built in the Nevada desert and exposed to atomic blasts. "What do these tests prove? Many things!" explains the optimistic narrator. By practicing "civil defense housekeeping" -- keeping your yard neat and giving the house a fresh coat of paint (hint, hint) -- you can prevent your home from being burnt to a crisp in an atomic blast! What difference this will make to you after the overpressure bursts your lungs, the thermal wave sets your skin on fire and the radiation makes you piss blood, is not explained. Produced in conjunction with the National Clean Up - Paint Up - Fix Up Bureau.